| Time |
Nick |
Message |
| 14:03 |
meeting |
Meeting started Tue Apr 12 14:03:53 2011 UTC. The chair is SeanDaly. Information about MeetBot at http://wiki.debian.org/MeetBot. |
| 14:03 |
|
Useful Commands: #action #agreed #help #info #idea #link #topic #endmeeting |
| 14:04 |
JT4sugar |
Hello |
| 14:04 |
pbrobinson |
is not surprised when it comes to those sorts of things with google! |
| 14:04 |
raffaelreichelt |
I am asking because then I have to update records for Linuxtag - just in case they want to get in contact with someone |
| 14:05 |
SeanDaly |
raffaelreichelt: our new press PR phone number is: +1 (617) 500-9610 |
| 14:05 |
raffaelreichelt |
O.K. Thanks! |
| 14:05 |
SeanDaly |
this is a softphone voicemail box; soundfile of message is sent to pr sugarlabs.org |
| 14:06 |
|
mail to that address is cc'd to myself & waltrer |
| 14:06 |
|
walter |
| 14:07 |
|
so we have restored functionality identical to Gizmo5 at comparable expense (approx 5 USD/month) |
| 14:08 |
|
by the way voip.ms account is scalable, allows for example setup of a temporary phone number in cities around the world |
| 14:09 |
garycmartin |
SeanDaly: shall I update the marketing page wiki with the new number? |
| 14:09 |
|
(says +1.857.265.1100 just now) |
| 14:09 |
SeanDaly |
pbrobinson had sent me helpful info about SipGate, turned out voip.ms more flexible |
| 14:10 |
|
garycmartin: please yes by all means, I've already mailed Christian re the press page http://www.sugarlabs.org/index.php?template=press |
| 14:10 |
garycmartin |
SeanDaly: OK will do, I'll have a quick search to see if the old number is elsewhere as well. |
| 14:11 |
SeanDaly |
garycmartin: thanks for that... it will exist forever on the eReleases and PR Newswire pages of our previous releases, but too bad |
| 14:12 |
pbrobinson |
SeanDaly: I get a generic message "person not at extension" when calling from the UK. Is that the current message? |
| 14:12 |
SeanDaly |
pbrobinson: quite, I created it only an hour or two ago as I said in mail to marketing list I haven't had time to update with outgoing msg yet |
| 14:13 |
|
will try that tonight from better quality landline; apparently it's even possible to upload a WAV file directly for that (!) |
| 14:13 |
pbrobinson |
SeanDaly: thought so, just wanted to double check it was reachable from the UK |
| 14:14 |
SeanDaly |
just for info, volume is quite small on that number, but of the few phone calls that come in, some are from key journalists and our ability to react immediately has made a difference in getting press |
| 14:15 |
|
ok i'd like to discuss Vuelta Ciclista del Uruguay microsite unless any other questions re softphone? |
| 14:16 |
raffaelreichelt |
No more questions on softphone from my side ... |
| 14:17 |
SeanDaly |
JT4sugar: do you know how JT & Mike are doing with the Wordpress acct? |
| 14:17 |
JT4sugar |
SeanDaly, I had sent them email for verification yesterday that going forward |
| 14:18 |
|
SeanDaly, Return email from Mike said wasn't sure what we were asking. Resent that they should set up blog and email you and Christian directly with any questions |
| 14:19 |
|
SeanDaly, That was late yesterday afternoon East Coast time. Will look to verify again today. |
| 14:20 |
SeanDaly |
JT4sugar: it's vital they get that done, because redirect from vueltaciclista.sugarlabs.org needs to be active & propagated by Thursday |
| 14:21 |
|
Press push is planned for Friday morning re Sunday's meeting, but we need to test & iton out workflow kinks & be able to demo to journalists |
| 14:21 |
|
s/iton/iron |
| 14:21 |
JT4sugar |
SeanDaly, Understand-I will check soon as we get done |
| 14:21 |
SeanDaly |
ok regarding Friday's PR: |
| 14:22 |
|
I have established contact with Marya Pongrace who does PR for Slipstream |
| 14:23 |
|
they are on board for quote from CEO Jonathan Vaughters |
| 14:23 |
|
I have also asked about jerseys availability as prizes for the kids contest but no response on that yet |
| 14:24 |
|
dirakx1 <dirakx1!rafael190.156.115.38> has joined #sugar-meeting |
| 14:24 |
SeanDaly |
Gabriel Eirea also sent me text I can glean a quote from |
| 14:25 |
|
reminder of PR objectives: |
| 14:25 |
|
* Raise awareness of Slipstream's sponsorship of Sugar Labs in the tech and education press & blogosphere. We want to communicate the innovation angle (they pay us in "sponsorship") |
| 14:26 |
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* Remind everyone that Uruguay is to date the only country to have achieved full saturation with One Laptop Per Child XO laptops running Suga |
| 14:26 |
|
r |
| 14:26 |
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* Promote the EduJAM! Sugar developers conference which will take place in Montevideo from May 5-7 and where prizes for microsite contest will be awarded |
| 14:27 |
|
Now, what is tricky about this is that in one sense it is very "local".. the race & contest & conference are happening in UY |
| 14:29 |
|
However, as Walter had pointed out to me some time back, the visibility of pro bike racing teams is such that this could possibly generate press coverage beyond tech press where we are known |
| 14:30 |
|
generally speaking we put effort into PR pushes because the reach is orders of magnitude greater than the expense, compared to other promotional methods |
| 14:30 |
|
I'd like opnions please on the visual which should accompany PR... I was thinking of the jersey which has our logo so nicely embiggened: |
| 14:31 |
|
lucian <lucian!~lucian78-86-217-168.zone2.bethere.co.uk> has joined #sugar-meeting |
| 14:31 |
garycmartin |
SeanDaly: Do you have a link to a photo? Love to see that. |
| 14:31 |
SeanDaly |
http://wiki.sugarlabs.org/go/File:Cyclelycra.jpg |
| 14:32 |
garycmartin |
Fab, very tastefully done. |
| 14:32 |
SeanDaly |
what I like about it is: it says "race" and it says "sugarlabs" |
| 14:32 |
|
lucian_ <lucian_!~lucian78-86-217-168.zone2.bethere.co.uk> has joined #sugar-meeting |
| 14:32 |
pbrobinson |
I think it would be useful to get some decent photos of the pro bike teams in the tops. That's where you'll get more interest from the not so sugarlabs aware |
| 14:33 |
SeanDaly |
pbrobinson: agree, the jersey is new as of 6 weeks or so ago need to look into that |
| 14:33 |
JT4sugar |
Like the jersey logo and shows we are in partnership. Team photo if Slipstream has one |
| 14:34 |
SeanDaly |
dream photo will be after the race... a kid with an XO roadside as a Garmin-Cervelo rider passes :D |
| 14:35 |
|
http://www.slipstreamsports.com/ |
| 14:35 |
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http://www.flickr.com/photos/slipstreamsports |
| 14:35 |
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lucian has quit IRC |
| 14:35 |
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walterbender <walterbender!~webchatjita.sugarlabs.org> has joined #sugar-meeting |
| 14:37 |
SeanDaly |
greets walterbender |
| 14:37 |
walterbender |
hi... sorry I am late |
| 14:37 |
pbrobinson |
would be interesting to see if we can get some kids filming some of it on the XO and if there's some cool footage to get it on youtube (or equiv) and try to get it somewhat viral. |
| 14:38 |
|
lucian_ is now known as lucian |
| 14:39 |
SeanDaly |
http://www.shopslipstreamsport[…]d/945/image/3452/ |
| 14:39 |
|
with their medals half of them have "sugar abs" |
| 14:40 |
|
http://www.shopslipstreamsport[…]abs-jersey-1.html |
| 14:40 |
garycmartin |
http://www.flickr.com/photos/s[…]ports/5593103376/ |
| 14:40 |
|
lol same image :-) |
| 14:41 |
SeanDaly |
I really like that image... Sugar Labs champions |
| 14:43 |
|
still wondering however if there isn't a more "Uruguayan" image we could find.. this PR will be spotlight on UY |
| 14:44 |
pbrobinson |
that would depend on the image they want to portray :) |
| 14:45 |
SeanDaly |
pbrobinson: as I understand it the articles the kids will submit will have photos but not video but agree video would be great, could put on our dailymotion channel |
| 14:45 |
|
http://www.dailymotion.com/sugarlabs |
| 14:48 |
|
I haven't even got a draft yet of the PR and deadline is 6PM EST... hoping some of you can help me later today |
| 14:49 |
JT4sugar |
Will be available till around 5pmEST |
| 14:49 |
SeanDaly |
Gabriel and Sebastian will assist with Spanish translation, speaking of which I need to find out if eReleases can do Spanish PR Newswire |
| 14:50 |
|
for example OLPC-A in Miami usually uses BusinessWire in en / es / pt to be sure of transmission in LatAm |
| 14:51 |
|
i'd like to solicit more advice please, concerning categories |
| 14:51 |
|
http://www.ereleases.com/lists/index.html |
| 14:51 |
|
we usually send to the following categories: |
| 14:53 |
|
* Education |
| 14:53 |
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* High Tech-Software |
| 14:53 |
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CanoeBerry <CanoeBerry!~CanoeBerrc-66-30-2-16.hsd1.ma.comcast.net> has joined #sugar-meeting |
| 14:54 |
SeanDaly |
it would be natural to add: |
| 14:54 |
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*Sports - Bicycling |
| 14:54 |
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tch has quit IRC |
| 14:55 |
SeanDaly |
and perhaps worthwhile to add: |
| 14:55 |
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* Hispanic |
| 14:56 |
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reminder, we get two categories included in base rate but it's $100 a pop for each additional category |
| 14:57 |
pbrobinson |
Sports - Outdoors? |
| 14:57 |
SeanDaly |
how this works: journalists are inundated with dozens of press releases evrey day so they usually filter by category and often refliter by keyword |
| 14:57 |
|
refilter |
| 14:58 |
walterbender |
seems that sports and technology would be a less common angle that might get their interest??? |
| 15:00 |
SeanDaly |
walterbender: most journalists have a "beat", what they usually cover... so a bike industry journo will filter for that category while a tech journo won't... however, it's true that for the few journalists who will filter for both, our PR will be prominently displayed in the day's package sent by PR Newswire |
| 15:01 |
|
actually I need to ask eReleases about Hispanic category... i'd want to publish in Spanish but that might mean additional charge if they can even do that |
| 15:02 |
|
I am hoping tech journalists will find the angle & visual sufficiently offbeat to mention it |
| 15:03 |
|
that said we need to fight perception we are a fancy startup, counting on Slipstream quote to position as CSR (corporate social responsibility) |
| 15:04 |
|
I'm monopolizing channel today but it's really later in a few hours I will need help on a shared Google doc of PR draft :-) |
| 15:04 |
JT4sugar |
There is a Nonprofit wire |
| 15:05 |
SeanDaly |
need to run soon... are there any outstanding questions/topics, especially concerning microsite or PR? |
| 15:06 |
JT4sugar |
Will work follow up with RIT guys |
| 15:07 |
SeanDaly |
JT4sugar: eReleases has told me in the past that category is more like for nonprofit "industry"... the trick is to limit number of categories while having effective ones since the cost goes up quickly ($100 per cat) & I am financing out of pocket |
| 15:08 |
JT4sugar |
Understand |
| 15:09 |
SeanDaly |
this is also why deadline is tonight... D-3 is $200 for 500 words, D-2 is $300, D-1 is $400 |
| 15:09 |
|
each additional 100 words= $100 |
| 15:09 |
|
several of us remember meeting deadlines by shaving off those last ten words too much ;-) |
| 15:10 |
JT4sugar |
SeanDaly, If there is anything in PR going out that RIT team needs to know please send them reminder email |
| 15:12 |
SeanDaly |
JT4sugar: there will certainly be the e-mail for kids to send to: concursorapceibal.info |
| 15:13 |
|
JT4sugar: and, the short form URL: www.sugarlabs.org/vueltaciclista which will redirect to http://vueltaciclista.sugarlabs.org which itself will redirect transparently (keeping URL) to Wordpress-hosted blog site |
| 15:14 |
JT4sugar |
SeanDaly, Am I correct that all of that was in earlier emails sent to them? |
| 15:15 |
SeanDaly |
JT4sugar: yes indeed, several times even :D |
| 15:15 |
|
and in Sunday's meeting: http://meeting.sugarlabs.org/s[…]11-04-10T16:03:46 |
| 15:15 |
JT4sugar |
SeanDaly, That's what I thought so I hope we are good am waiting response |
| 15:16 |
SeanDaly |
ok need to sign off will mail Marketing list later with call for editing help! |
| 15:16 |
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raffaelreichelt_ <raffaelreichelt_!~raffaelp4FE5AE6B.dip.t-dialin.net> has joined #sugar-meeting |
| 15:16 |
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| 15:16 |
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raffaelreichelt_ is now known as raffaelreichelt |
| 15:16 |
JT4sugar |
Sounds Good-Write Well as you always do!! |
| 15:17 |
SeanDaly |
shucks, the problem is packing newsworthy info concisely... and every copywriter needs editors :D |
| 15:18 |
garycmartin |
Thanks for the meeting Sean, will try and keep an eye on email later. |
| 15:18 |
SeanDaly |
I will also update the press list with journalists who covered SL/Slipstream already |
| 15:18 |
|
ok countdown starting... |
| 15:19 |
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(honor due to Yuri Gagarin today even tho the soviets didn't count down like Nasa ;-) |
| 15:19 |
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5.... |
| 15:19 |
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4... |
| 15:20 |
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3... |
| 15:20 |
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2... |
| 15:22 |
|
#endmeeting |
| 15:22 |
meeting |
Meeting ended Tue Apr 12 15:22:21 2011 UTC. Information about MeetBot at http://wiki.debian.org/MeetBot. (v 0.1.4) |
| 15:22 |
|
Minutes: http://meeting.sugarlabs.org/s[…]-12T14:03:53.html |
| 15:22 |
|
Log: http://meeting.sugarlabs.org/s[…]11-04-12T14:03:53 |
